How to Make Money on Pinterest

Pinterest is so much more than a social networking platform filled of Harry Styles fan photos and dog Halloween costumes (though we're not complaining about any of it).

It's also a chance to make some substantial money.

The business potential is apparent, with 416 million monthly active global users and over 200 billion saved pins to date.

Read on for guaranteed money-making tactics you can start applying immediately for businesses and influencers wishing to monetize their Pinterest channels.

How to Make Money on Pinterest in 2022?

 

Here are 12 ways to make money on Pinterest in 2022

1. Use Pinterest to drive traffic to your ecommerce site

Pinterest is a natural opportunity for brands with an e-commerce offering to boost visitors – and revenue.

Pins can be used to highlight your products and direct followers back to your website to shop, similar to a digital breadcrumb trail.

Put some money behind your pins to increase their reach. Promoted Pins can be tailored to achieve a variety of objectives, such as increasing traffic or growing your Pinterest following.

2. Use Pinterest to drive traffic to your Blog & monetize your blogs

Pinterest has grown into a major platform that allows bloggers to reach millions of people every year over the internet.

There's a prevalent notion that Pinterest is just another social media network like Instagram, TikTok, and others, but this is simply not the case.

It's far more effective in terms of assisting bloggers in monetizing their content.

A similar thing happens on Pinterest, as you probably got this post by searching for "how to make money on Pinterest" in Google. It's a search engine, except instead of text, it's based on photographs.

This is why bloggers in a variety of niches, from food bloggers to personal finance bloggers, have found great success with Pinterest marketing.

Here's how to make money with a blog on Pinterest in a quick and dirty way:

  • Pick a blogging specialty (food, personal finance, fashion, etc.)
  • Create content for your site and monetise it with advertisements, affiliate items, or even sponsored placements.
  • Make a Pinterest profile.
  • Make a Pin (i.e. an interesting image that shows what your blog post is about - see below)
  • Use Pinterest to share the image.

3. Become a Pinterest virtual assistant

Many professional bloggers and online influencers may be unable to set up and manage their Pinterest accounts due to a lack of time. 

This is where virtual assistants come in to help them increase the worth of their company!

Pinterest is a highly effective tool for driving traffic and generating cash for bloggers and businesses.

If you're prepared to put in the time to learn the ins and outs of the platform (or if you're already an expert), being a virtual assistant (VA) is a terrific way to make money with Pinterest!

Pinterest is a highly effective tool for driving traffic and generating cash for bloggers and businesses. Being a virtual assistant (VA) is a terrific way to make money with Pinterest if you're prepared to put in the time to understand the ins and outs of the platform (or if you're already a Pinterest master).

Depending on their experience, Pinterest VAs can earn up to $50 per hour. It's never too late to learn how to master such talents, even if you have no prior experience!

4. Affiliate Marketing

For marketers and businesses aiming to generate passive revenue, affiliate marketing is a common strategy.

As an affiliate, you can earn money if someone buys something through your special link to a product or service.

Consider making pins that connect straight to your affiliate links or to blog posts or YouTube videos that include your affiliate links to use Pinterest for affiliate marketing. Anyone searching for that particular product can find your affiliate links on Pinterest, earning you a fee if they make a purchase.

 When using Pinterest to create affiliate sales, keep the following recommended practises in mind:

When affiliate links are present, make sure to disclose them. When affiliate links are shared within a piece of content, clearly mention this in accordance with FTC requirements.

Share only direct links. When sharing affiliate links, Pinterest discourages the use of link shorteners or technologies that hide the final URL.

5. Brand Partnership ( Sponsorship )

Pinterest has the potential to be a successful platform for influencer marketing.

Material creators can collaborate with advertisers to generate sponsored content tailored to Pinterest,

or they can negotiate a higher fee for sharing sponsored blog and social content from other platforms with their Pinterest audience.

6. Curate Board Pins for brand

Consider offering your services to other businesses if you have the abilities to manage and expand a Pinterest account. Despite the benefits of staying active on Pinterest, many busy entrepreneurs don't have time to manage their own accounts.

In this role, you'd produce and post pins to your client's account, as well as establish a Pinterest strategy for their core business objectives (such as increasing web traffic or increasing conversions of shoppable pins).

It is advantageous to have prior expertise in this field. To show potential clients, develop a portfolio demonstrating the benefits you've obtained from growing your own or other businesses' Pinterest accounts.

7. Share shoppable pins for your physical products.

Creating shoppable pins for your products might be an efficient approach to improve sales if you sell products online. Pinterest claims that engagement with shoppable pins climbed by 20% in 2021. Enabling Product Pins on your Pinterest account is one approach to increase conversions.

Product pins allow internet retailers to list their products on Pinterest so that customers can buy them without having to leave the site. To create shoppable pins, first apply to become a Pinterest Verified Merchant.

To promote your products on Pinterest, you can use any media, such as an image or a video. 

Make sure you utilise appealing images to promote your products and demonstrate how they are used. You may also hire models to promote your products and film a video about it.

You can utilise any format to see which one generates the most interest from the audience, and then stick with it.

While Pinterest will not compensate you for selling your products on their platform, you can still profit from your following on the network.

You might also think about holding a contest to assist promote your product. It's a well-liked Pinterest feature that can help you generate money.

8. Offer Pinterest Consulting Services

Consider selling Pinterest consulting services to other brands if you have experience establishing your own effective Pinterest strategy.

To begin, you must demonstrate your ability to use the visual search engine to market your own website.

Then sell your services to other Pinterest users who want to profit from their Pinterest strategy.

9. Teach Pinterest Strategies

As Pinterest has grown in popularity, a new industry has sprung up around it, with companies creating solutions to assist Pinterest users.

After you've been successful with Pinterest for a while, consider earning money by teaching others how to use it.

Create e-books and online courses to help others learn what you've learned.

So there you have it: seven proven ways to profit from Pinterest. When you join the network, you'll be able to come up with your own strategies.

10. Sell Your Products Through Contests

Maybe you'd like to sell your own items on Pinterest. Consider holding competitions. They're well-liked and might assist you in making money.

Keep in mind, though, Pinterest's rules:

 Businesses use contests to persuade customers to interact with their brand, and we've learnt a lot about how they work on Pinterest. 

They can act as a catalyst for people to think about and talk about your brand if done correctly.

However, they can also encourage users to add Pins to which they aren't actually interested, which is why contest-related Pins might feel unnecessary and even spammy.

 Pinterest protects the privacy of its users. This is fantastic since it secures the network's future growth.

11. Use Pinterest for your Digital products.

You can sell your items and services on Pinterest in the same way that you can on Etsy.

The following are some goods you can offer on Pinterest to help you generate money:

furniture home decor products apparel and accessories courses e-books printables

The options are limitless! You may also use Pinterest to promote your consulting services by linking your pins to your website.

You may also use Canva to design pins and use affiliate marketing on Pinterest to sell other people's items and services that will benefit your target audience, as discussed above.

Tips for earning money on Pinterest

An effective Pinterest strategy only takes some forethought. To begin, create a Pinterest business account. Then think about how you'll get other pinners to visit your site or another place where you may make money. Here are a few options to think about.

1. Work as a virtual assistant for Pinterest.

Virtual assistants on Pinterest manage accounts for other people.

For brands, you may create pins, promote them, and schedule content. Create your own account to demonstrate your abilities if you want to work as a Pinterest VA. Then advertise your services on your website or by contacting your favourite brands.

2. Use affiliate links in your pins.

Affiliate marketing on Pinterest entails creating pins with a direct affiliate link to relevant items or services. When someone clicks on the link in your pin, they'll be taken to a website where they can make a purchase. If they do, you'll get a cut of each sale. Sign up as an affiliate for your favourite businesses, and mix affiliate links in with other useful material for your audience.

3. Collaborate with brands

For shoppable idea pins, you can also work directly with brands to advertise their products or services. This method usually necessitates a large number of followers and traffic on your pins. Create rates you'll charge brands for single pins and other content to monetise Pinterest in this way.

4. Provide Pinterest consultations

Consider selling Pinterest consulting services to other brands if you have experience establishing your own effective Pinterest strategy. To begin, you must demonstrate your ability to use the visual search engine to market your own website. Then sell your services to other Pinterest users who want to profit from their Pinterest strategy.

5. Increase the number of visitors to your e-commerce site

If you sell actual goods, Pinterest is a great way to increase your sales. Pins with photographs and links to your products should be created. Then your pins can help to boost brand awareness and drive more traffic to your website.

6. Increase the number of people who visit your blog

Bloggers can also utilise Pinterest to increase traffic. If you monetize your site with sponsored content or affiliate links, this boosts your blogging income. The more traffic you get from Pinterest, the more likely you are to run a profitable and successful site.

7. Offer Pinterest Templates for Sale

Pinterest is used by a lot of people to drive traffic to their online content or businesses. Certain graphics and design components are also more likely to do well on the website.
Many eye-catching pins, for example, have an image with writing over it. The fundamental format of these photographs may be included in your templates. As a result, your consumers will be able to easily add their own photographs and headlines.

8. Teach Pinterest Marketing

If you're a Pinterest pro, charge a fee to teach your skills to other online company owners. Create your own website and an online course with multiple modules. It might also be incorporated into articles regarding other social media sites or marketing methods.

How many followers do you need on Pinterest to make money?

To generate money on Pinterest, you don't need a million followers. Anyone who uses affiliate links in their pins or sells things on their own website can make money online utilising the tactics listed above.

Your followers and engagement, on the other hand, can have an impact on how much money you make. Those with a few thousand followers or more are more likely to earn affiliate commissions or have the social capital to collaborate with businesses.

I've seen a number of Pinterest company accounts with hundreds of thousands of followers (for example, more than 10,000 or even 20,000), but they don't produce much money. Some people may not make any money at all!

On the other side, I've seen Pinterest accounts with 3,000 or even fewer than 1,000 followers make substantial money and send traffic back to their site or page. Display adverts, affiliate marketing, creating sponsored material, and/or selling their own digital items are some of the monetization tactics used by these bloggers or company owners.

CONCLUSION

Nobody claimed it would be simple or painless to make money on Pinterest. In fact, nothing is ever simple in life.

Too many people look for "easy" ways to generate money or "easy" ways to get rich, but I can assure you that "easy" does not exist, regardless of what kind of glamorous stories you hear on the internet or in the media.

It does, however, need time, effort, and commitment. Of course, if you're like me and are very enthusiastic about learning how to use Pinterest to help make money,

the process will seem a lot easier because you'll be having fun learning how to make a full-time income online.

FAQ

1. How do beginners make money on Pinterest?

Some of the ways through which beginners make money on Pinterest are:

  • Become a Pinterest Virtual Assistant. 
  • Include Affiliate Links in Pins.
  • Partner with Brands. 
  • Offer Pinterest Consulting Services. 
  • Drive Traffic to Your ECommerce Site. 
  • Drive Traffic to Your Blog. 
  • Sell Pinterest Templates.  
  • Teach Pinterest Marketing.

2. Can you make money on Pinterest without a blog?

If you want to make money from Pinterest, you can get by without having a blog. Selling physical things on Etsy, selling digital products, affiliate marketing, and promoting your own service-based business are all prevalent methods.

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